On Stage & On Air

The seminar presents key specifics of marketing in B2B environment and offers practical insight into how to plan and implement effective marketing activities aimed at corporate customers.

When a CEO (non) wants to communicate: How to engage management in building a corporate image on LinkedIn

I represented Contesaura not only at the booth, but also on the big screen in the marketing hall and on the Startup Showcase stage.

How to actually work with people, whether it makes sense to shoot podcasts and how B2B content differs from B2C.

The practical workshop focused on mastering copywriting with the support of artificial intelligence.

The panel discussion covered strategies for acquiring clients, increasing revenue and maintaining authentic promotion.

I featured Contesaura on the Spotlight Session and Startup Showcase stage.

Managing a remote agency: Seniority, technical ability, communication, responsibility. Without that, remote work in my experience just doesn't work.

User Journey as the golden grail for your (marketing) content

Discussion on the topic The Woes and Pleasures of Agency Business.

Participants answered basic strategic questions, were given a template with a pattern to fill in, and took away a clear skeleton of the plan.

We demonstrated our web application as part of the ALPHA startup program at the Lisbon WebSummit. At the largest technology conference in Europe, we could not be missing either as participants or as exhibitors.

Texting in mobile and web applications is becoming more and more in the course. When does UX Writer enter the creation process and what should the collaboration with UX Designer look like?

Who is to have the last word?