I'll show you the three places your funnel leaks money

You've got a product and traffic, but leads and customers aren't showing up — and you can't tell whether it's targeting, the website, or sales. In 90 minutes we take your funnel apart together, and you leave knowing exactly what to fix first.

logo společnosti OrgisITEmorfiq logoeWay CRM logoMemosoft software logologo ENGETO AcademyeMan logo

You're doing things, results aren't coming, and you don't know why

You're pouring money into traffic

Traffic's up, leads aren't. Maybe it's the wrong audience, maybe the site doesn't convert. Without numbers, you're just guessing.

Leads don't turn into customers

Plenty of signups, few paying. The leak isn't at the top of the funnel, it's in conversion, onboarding, and the first few weeks.

You don't measure, so you don't know

"We do social, but I've no idea what it brings." The first most obvious leak is usually in what you're not tracking at all.

3 steps, clear output

1: You fill in the Control Sheet (by yourself, upfront)

I send you the Marketing Control Sheet. You drop in 12 months of your numbers — each metric tells you where to find it (GA4, CRM, Stripe, …). The sheet calculates your conversion rates. Whatever you can't fill in we discuss at the session.

2: We take it apart together (90 minutes online)

We read your numbers stage by stage: awareness → leads → qualified → paid → retained. The biggest gap between reality and plan is your leak. Benchmarks make it objective — not my opinion, but "your conversion is below the industry floor." We find the three biggest holes and why each one leaks.

3: You leave with a one-page plan

Within two business days: three leaks, a concrete action for each, what to start measuring and what to stop doing. One page. Actions, not a report.

Client feedback

In B2B tech, you don't play on theory.
Learn how tech leaders rate our collaboration.

Presentations, case studies and texts on the web. Vladka empathizes with our clients and knows how to provide information in such a way that our target audience understands it accurately. She perfectly studies the problem, finds the available info, pulls out the necessary data from us and lets us know at what stage the project is at. She is creative, precise, responsible and adheres to all agreed deadlines. We intend to continue our cooperation and recommend her at 200 percent. She ripped the mega thorn out of our heels:)
Kristýna Bártová, CSO společnosti Orgis IT
Kristýna Bártová
CSO, OrgisIT
Without Vladka, we would never have launched our podcasts! She has an amazing feeling for the text, she studies the subject herself and really thinks about things. With her orientation towards your goal, she is not afraid to proactively propose many improvements, and the outcome is really worth it. If she ever wants to start working full-time, we always have the door open!
Jan Lalinský, majitel eWay System, s.r.o.
Jan Lalinský
Owner, eWay System, s.r.o.
I really enjoyed working with Vladka. Speedy communication and agreement, immediate clarification of the assignment and delivery of the result according to the agreement. Maximum satisfaction.
CloseIT logo
Michal Jilka
Marketing Strategist, CloseIT
Emorfiq wanted to ramp up communication on LinkedIn to promote brand awareness at a stage where there was no in-house marketing department in the company. Pretty Much Nomads agency has prepared both a clear LinkedIn strategy and publication plan for emorfiq, as well as specific posts for both corporate and personal profiles for the first three months. They have helped kick-start communication so that we can now take it internally and continue on our own. In our cooperation, we valued flexibility and the ability to understand our brand and write texts on a professional level. We can highly recommend Pretty Much Nomads to anyone who wants to improve their presentation on LinkedIn.
Petr Bořuta, Marketingový manažer společnosti emorfiq
Petr Bořuta
Marketing manager, emorfiq

What do you get?

I don’t advise from textbooks. I advise from real experience. As a SaaS founder, I know what it’s like to burn your own money when the system doesn’t work.

Clarity on where it leaks

Three concrete places you're losing customers — not a vague "something's off."

The order to fix things in

No more guessing where to start. You know which fix moves the needle most.

Your own benchmarks

You'll know whether your number is healthy or below the industry floor.

A Control Sheet that stays yours

A diagnostic tool refined on 30+ B2B funnels, useful long after the session.

Investment and time

One payment, 90 minutes of work together, a plan within two business days.

Funnel Teardown
One-time
€310
(excl. VAT)
Included in:
Marketing Control Sheet + guide
One-page action plan in 2 days
90-minute session
Session recording
3 leaks with industry benchmarks
Understanding of your funnel

What I build on

AI-native operations

I handle tasks that companies typically dedicate an entire department to, all by myself. I invest in top-tier tools, I'm proficient in using them, and I can also train your team.

List of AI tools Vladana Bačová uses. Gemini, github, Notebook LM, ChatGPT, Make, Claude, Obsidian, n8n, VEED, Plaud, Relume, Vercel and others.

Global-ready

I work fluently in Czech and English and help clients scale beyond local markets. With a native speaker on my team, I make sure your global expansion actually makes sense.

Content Design

I’m the first certified UX writer in the Czech Republic. To me, words are a design tool: they either increase conversion or create friction.

Skin in the game

I’m building my own SaaS (Contesaur). I know what fundraising, GTM, and fighting for every single user actually involve. I don’t advise from textbooks, but from experience.

maskot aplikace Contesaur přemýšlí vesele nad grafy

Experience across the full business spectrum

In 12 years of marketing, I’ve worked with corporates, fast-growing startups, and established mid-sized companies. I understand how processes are built in large organizations and how things need to be improvised in small teams. As both an interim leader and a freelancer, I’ve seen marketing systems at every stage of growth and breakdown. I know what needs fixing first.

Vladana Bačová networkinguje se startupy

Global mindset, real expansion

I’ve helped companies grow across North America, Canada, the DACH region, and Asia. I don’t operate in a local bubble. I understand the cultural and business nuances of global scaling and how to adapt messaging so it actually works in the target market.

Vladana Bačová na konferenci Web Summit Lisbon

Founder-level skin in the game

I’m building a SaaS company myself (Contesaur). I’ve been through the full cycle: GTM strategy, fundraising, investor pitching, and costly mistakes like burning money on the wrong conferences. I understand the pressure on results and the value of your budget because I’ve been there — and still am.

maskot aplikace Contesaur přemýšlí vesele nad grafy

Strategic + UX writer insight

My UX writing certification isn’t about copy. It’s about designing business communication. I use language as a tool to remove friction in the buying process. Combined with my interim leadership experience, this means I don’t just set strategy; I make sure every sentence your company puts out serves a clear business purpose.

Vladana Bačová vede workshop na využití generativního AI na konferenci WebExpo
Vladana Bačová networkinguje se startupyVladana Bačová na konferenci Web Summit Lisbonmaskot aplikace Contesaur přemýšlí vesele nad grafyVladana Bačová vede workshop na využití generativního AI na konferenci WebExpo

Let's fix your marketing

Book a no-strings-attached 15-minute call to see whether I can help.

Need my help now?

Book a one-hour consultation. No fluff — just 60 minutes of full focus on your project.

Price: €210 / hour (excl. VAT)