Expert On-Demand
10 hours of my judgment at your disposal. No long-term commitments, no unnecessary operations. Just focused senior capacity where your marketing is currently stuck.
When do you need an expert?
Second opinion
You have a strategy or expansion plan and want it reviewed by someone who has actually scaled companies into DACH, North America, and Asia.
Clear bottleneck
Hiring for a key role is stuck, the next-quarter budget isn’t clear, or you need to quickly fix messaging for a new market.
Trial before commitment
You’re considering a Fractional CMO service and want to see how I think and what my advice delivers in real business conditions.
How do we use 10 hours?
That's up to you
This time block is fully flexible. You can use it for focused consultations or assign concrete deliverables that require senior-level experience.
Examples of what I can cover within the Expert On-Demand engagement:
01
Rewrite of key webpages
I’ll fully rewrite your homepage or landing page. As a certified UX writer, I turn it into a sales tool that removes buying friction and actually converts.
02
Mentoring and coaching
I’ll help your marketing lead or junior team develop strategic thinking and prioritization. I’ll share my frameworks so they can deliver results independently over time.
03
Product validation and testing
As a SaaS founder, I’ll review your product through the customer’s eyes. I’ll run rapid user testing or an expert review to uncover where users drop off.
04
Investor-business vetting
Need your investor pitch deck reviewed or want to sanity-check whether your marketing budgets make sense against your unit economics? I’ll do it from a founder’s perspective, someone who’s been through it herself.
05
GTM Strategic Review
I’ll stress-test your go-to-market plan or current marketing system and surface blind spots you can’t see from inside the business.
06
Hiring support
I’ll run the final interview rounds for your marketing roles and make sure you hire a true senior, not just someone who sells themselves well.
Client feedback
In B2B tech, theory doesn’t cut it. Read how technology leaders evaluate working with a strategic partner who knows what it’s like to burn her own money.
Fincentrum & Swiss Life select, a.s.
eWay System, s.r.o.
Investment and time
Senior judgment, available when you need it. Consulting or hands-on support driven by your priorities.
(excl. VAT)
Experience across the full business spectrum
In 12 years of marketing, I’ve worked with corporates, fast-growing startups, and established mid-sized companies. I understand how processes are built in large organizations and how things need to be improvised in small teams. As both an interim leader and a freelancer, I’ve seen marketing systems at every stage of growth and breakdown. I know what needs fixing first.
Global mindset, real expansion
I’ve helped companies grow across North America, Canada, the DACH region, and Asia. I don’t operate in a local bubble. I understand the cultural and business nuances of global scaling and how to adapt messaging so it actually works in the target market.
Founder-level skin in the game
I’m building a SaaS company myself (Contesaur). I’ve been through the full cycle: GTM strategy, fundraising, investor pitching, and costly mistakes like burning money on the wrong conferences. I understand the pressure on results and the value of your budget because I’ve been there — and still am.
Strategic + UX writer insight
My UX writing certification isn’t about copy. It’s about designing business communication. I use language as a tool to remove friction in the buying process. Combined with my interim leadership experience, this means I don’t just set strategy; I make sure every sentence your company puts out serves a clear business purpose.
Let's fix your marketing
Book a no-strings-attached 15-minute call to see whether I can help.
Where I have no value for you
My strength is in strategy, messaging, content and managing marketing as a business unit. To use your 10 hours effectively, it's good to know that I'm not the right person to:
I won't link CRM to email or set up conversion metrics in GA4.
Hire a specialist to debug your bidding and review your ad accounts in detail (Google Ads, Meta).
I'm a strategist and content marketer, not a designer or developer.
I will recommend a stack of tools that will free your hands and save people, but I will not physically build complex workflows and connect “pipes” for you in Make, Zapier, or Hubspot. I will help you hire a specialist for this.
